Since 2013, we have built a diverse base of ~176,000 merchants.
Value proposition
1. COMMERCE
PLATFORM
2. Merchant
GROWTH
3. CUSTOMER
EXPERIENCE
4. Merchant
EXPERIENCE
5. VALUE BASED
merchantS
Our merchants
Our merchants provide the food that our consumers love. Our aim is to help them grow by enabling more consumers to access their food via delivery. Our proposition to our merchants – restaurant, grocery and non-food – aims to provide strong incremental demand generation, an excellent consumer experience, tools to drive profitability and grow their business, and innovations for the future of online delivery.
Editions
Editions is Deliveroo’s delivery-only kitchens concept that provides additional value to all three sides of the marketplace. Restaurant partners use Editions to bring their brands to new neighbourhoods without needing to open a new dine-in location; they also use Editions even in areas where they have a restaurant to separate and optimise their dine-in and delivery operations. Consumers enjoy the increased availability in their area of most-loved brands. And riders benefit from increased earnings opportunities, including the fact that the efficiency of the delivery-only kitchens means reduced wait-time at restaurants, increasing earnings potential.

Signature
Signature enables restaurant partners to develop their own delivery channels and engage directly with consumers
Signature enables restaurants to control their order journey – telling their story directly to consumers – while Deliveroo provides the technology to power the front-end digital presence, payments, customer service and logistics.
Ali Jones, Customer Director, Co-op

We first began working with Deliveroo in 2018. It began as a small trial in Manchester, which worked so well we decided to form a long-term, strategic partnership and we now have over 550 Co-op stores available on Deliveroo across the UK.
COVID-19 has really accelerated the on-demand grocery trend, with consumers wanting quick and reliable deliveries more than ever before. Deliveroo has been great at responding to this trend and its technology allows us to easily add more stores onto the platform as we see fit.