Deliveroo expands on-demand grocery services with PARKnSHOP - including ~1,000 items to bring convenience to people in Hong Kong
- As Deliveroo expands on-demand grocery services across the city, the food delivery giant is adding PARKnSHOP as a new key partner
- The exclusive partnership with PARKnSHOP will begin its first phase in June with an initial launch of 50 locations, allowing Deliveroo customers to access ~1,000 items from shops including PARKnSHOP, FUSION, INTERNATIONAL and TASTE, as quickly as 30 minutes
- The move is part of Deliveroo’s plan to grow its on-demand grocery and convenience offering for consumers in HK, in response to increased local demand for an even more convenient shopping experience with greater choice
- The partnership further underlines Deliveroo’s intent to grow its grocery business by supporting well established brands in the market with complementary delivery services
- Deliveroo has rapidly developed the reach and breadth of its grocery offering, delivering year-on-year GTV growth of more than 700% in the first quarter globally
(Hong Kong, 24 June 2021) – Deliveroo today celebrates its new exclusive partnership with PARKnSHOP, a well-known and popular Hong Kong supermarket chain. The two food giants are set to mutually benefit by extending their customer reach and depth of offerings, with Deliveroo bringing 50 of the grocery chain’s shops across Hong Kong onto its platform during the first phase of the partnership launch. Sweetening the deal further is the introduction of ~1,000 items from the chain’s banners including PARKnSHOP, FUSION, INTERNATIONAL and TASTE, with a focus on fresh grocery items. Together with key existing grocery partners, Deliveroo customers across the city will now have access to a wide choice of supermarkets and convenience stores to fulfill their grocery needs as quickly as 30 minutes.
Deliveroo has led the way in developing an on-demand grocery service. Deliveroo has rapidly developed the reach and breadth of its grocery offering globally, delivering year-on-year GTV growth of more than 700% in the first quarter. Customer feedback has also been very positive, with many Deliveroo users applauding the service as the most convenient way to shop for groceries and household items. As Hong Kong rapidly adopts eCommerce and emerging new technologies, on-demand grocery delivery and Editions sites are now key focus areas for Deliveroo.
Serving Hong Kong for nearly 50 years, PARKnSHOP is the city’s leading supermarket chain. Grocery shoppers who prefer to go digital can access a wide selection of PARKnSHOP products via Deliveroo all across the city, from Hong Kong Island to the New Territories. With phone in hand, Deliveroo customers will be able to enjoy a myriad of their favourite PARKnSHOP staples, as well as fresh produce, household essentials, and even ready-to-eat meals. With ~1000 items available for home delivery using Deliveroo, customers can order a wide range of items; including condiments, essential grains, produce, meat, ready-to-microwave sets, fruits and veggies, alcoholic beverages, biscuits and savoury treats, as well as personal care, health and beauty products, snacks for pets and home essentials.
Our exclusive partnership with PARKnSHOP reiterates Deliveroo’s commitment to investing in on-demand convenience from grocery stores and supermarkets. It’s exciting to go above and beyond with our offerings from our new partner PARKnSHOP, as well as our existing partners. There really is something for everyone, and the best part is it’s all accessible from the convenience of your smartphone. Staying on-trend and knowing our customer needs is crucial to us here at Deliveroo. We’ve seen how eCommerce grocery services have become one of the leading preferences for shoppers in Hong Kong, especially after the COVID-19 pandemic. With these great partners in place, we are ready to go big and as we will continue to invest in the grocery area and bring more iconic local brands directly to our customers. What it means for us in Deliveroo is that we expect our grocery investment and offering to drive massive growth in existing customers' purchasing patterns on our platform, as well as acquiring more new customers into the on-demand service space.
Brian Lo
General Manager of Deliveroo Hong Kong
We’re delighted to have Deliveroo to be our dedicated on-demand grocery delivery service partner and provide our customers with even more convenience for their grocery shopping needs. PARKnSHOP has a huge variety of products on offer, and this partnership enables us to not only expand our customer base, but also to reach customers in locations where they wouldn’t normally have easy access to our supermarket chain. It also allows us to stay on top of eCommerce and benefit from Deliveroo’s expertise on this front with ASAP delivery. We’re confident that our customers will be thrilled with this new on-demand grocery service, allowing them to order from us at all times of the day from the comfort of their own homes and receive them as quickly as 30 mins.
Norman Yum
Managing Director of PARKnSHOP Hong Kong
In celebration of the launch, from now till 11 July, new Deliveroo customers will receive two HKD$25 vouchers. Meanwhile, all customers can enjoy 15% off their orders with a minimum purchase of HK$150 (limited to HK$30).
ENDS
About Deliveroo
Deliveroo is an award-winning delivery service founded in 2013 by William Shu and Greg Orlowski. Deliveroo works with over 115,000 best-loved restaurants and grocery partners, as well as 100,000 riders to provide the best food delivery experience in the world. Deliveroo is headquartered in London, with around 2,000 employees in offices around the globe.
Deliveroo operates in nearly 800 towns and cities across 12 markets, including Australia, Belgium, France, Hong Kong, Italy, Ireland, Netherlands, Singapore, Spain, United Arab Emirates, Kuwait and the United Kingdom.
About PARKnSHOP
Established in 1972, PARKnSHOP is Hong Kong’s leading supermarket chain and one of the most trusted brands in Hong Kong.
PARKnSHOP continues to innovate and offer the best value for money, the widest number of product choices, freshness and safety, and different store formats to meet the needs of different customer segments. Its eStore and mobile application offer added convenience to tech-savvy customers to shop from anywhere at anytime.
PARKnSHOP launched the first MoneyBack reward points programme, providing extra savings to members in the form of exclusive discounts, bonus point scheme and free premium redemption. Its retailing foresight and management campaigns are well recognized through numerous consumer, industry and community awards.
PARKnSHOP now operates nearly 270 outlets in Hong Kong and Macau. It is a member of the A.S.Watson Group, a subsidiary of CK Hutchison Holdings Limited.
Website: http://www.parknshop.com/
Facebook: https://www.facebook.com/parknshophk/
Media Contact
For more information or interviews, please contact
Deliveroo:
Zoe Chau | zchau@golin.com | (852) 2501 7905
Greg Kwan | greg.kwan@deliveroo.com | (852) 6893 6799
PARKnSHOP:
Rachel Chung | Rachel.ch@aswatson.com | (852) 2687 5602
Ruby Au | RubyAu@aswatson.com | (852) 2687 5602