About us
Our mission is to build the definitive online food company. We want to be the platform that people turn to whenever they think about food.
A note from our founder
Deliveroo is a complex three-sided marketplace, involving consumers, riders and merchants. Bringing value to all three sides of the marketplace and balancing their interests – as well as those of our other stakeholders – is critical to Deliveroo’s success in the short, medium and long-term. Crucially, this needs to be done hyperlocally.
When it comes to profitability, hyperlocal network effects are paramount. In our business, profit pool potential is a function of local population density, affluence, merchant supply and our local market share. Focusing first on the neighbourhoods with the greatest profit pool or potential is critical. That is why looking at our business through a hyperlocal lens remains key to our strategy, both operationally and financially.
We remain steadfast in our hyperlocal approach, developing the best consumer value proposition neighbourhood by neighbourhood – driving towards share gains and outsized profits and sustainable cash flow generation. At the same time, we will continue to invest and build new and better consumer experiences as we have always done.
Will Shu
Founder & CEO
Our marketplace
Consumers
We aim to always provide consumers with the best availability, selection, value and experience, whilst also building an emotional connection with our brand.
Merchants
We work closely with our merchants to create the best food delivery experience for consumers, providing partners with the tools to build their online business and helping them to drive profitability.
Riders
We put the voice of the rider at the heart of everything we do, offering flexible work alongside strong earnings and security in the form of free insurance for all riders.
Technology
Our sophisticated logistics technology underpins all we do and ensures the three sides of the marketplace interact seamlessly together.
Investors
Read or download the latest results, reports and presentations from Deliveroo plc.
Get the latest investor news from Deliveroo plc (LSE: ROO)
