Deliveroo appoints Joep Hutschemakers as new General Manager Benelux

Amsterdam, 30 August 2021 - Deliveroo has appointed Joep Hutschemakers as General Manager Benelux. The leading food delivery platform is setting its sights on further accelerating growth in the Benelux.

Joep Hutschemakers brings a wealth of experience in the field of e-commerce and setting up fast-growing organizations. In 2019, for example, he was CEO of online card company Greetz, which recently went public as part of the Moonpig Group. Before that, he held various positions at Ebay Classifieds, first at Marktplaats and later as Managing Director for Belgium. Before that, he worked for a long time in New York for publisher and data supplier RELX.

Since August, Joep Hutschemakers has been leading Deliveroo's activities from Amsterdam in the Benelux. Deliveroo plans to appoint a General Manager for Belgium, who will report to Hutschemakers. 

Hutschemakers will focus on further accelerating the current strong growth of Deliveroo in these markets. In the recent months there has been a strong increase in the number of restaurants and partners in the Benelux. The company also played a vital role supporting customers, restaurants and riders during the pandemic. Deliveroo made it easier for consumers to support their favorite restaurants and limited a drastic loss of revenue from many restaurant owners and franchisees.

Deliveroo offers restaurants the ability to reach a wider customer base by offering their meals for delivery online, increases choice and selection for consumers and offers riders flexible work. 

What really appeals to me is that Deliveroo, like Greetz and Marktplaats, is a company with the aim of connecting people around a fun and easy experience. Deliveroo is all about the food experience and connecting restaurants, consumers and deliverers. I am very excited to help these groups with the opportunities offered by the new and rapidly changing online food landscape.

Joep Hutschemakers